What comfort tastes like.
What comfort tastes like.
Werther's Original logo

Werther’s Original – the traditional caramel candy with a long history

For generations, Werther’s Original caramels have stood for a long lasting, full flavour taste and made with only the best ingredients including real butter and fresh cream. Werther's Original products have a wide range of varieties of caramels from Hard to Soft and No Sugar Added.

Werther's Original Hard Caramels

Our classic and filled caramels are so smooth, rich, and creamy they offer a delightful experience every time.

Werther's Original Chewy Caramels

Enjoy the smooth texture and classic flavour of our irresistibly chewy caramels.

Werther’s Original Soft Caramels

Indulge in our softest caramels in both our classic Soft Crème and our chocolaty filled Soft Éclair.

Werther's Original Chocolate Crunch

Crunchy toffee with pieces of hazelnut and almond in fine milk chocolate.

Werther's Original No Sugar Added

The remarkable taste and creaminess of our hard caramels with No Sugar Added.

A special treat for generations: How Werther's Original became an internationally popular caramel candy brand.

Over 100 Years

of Caramel Tradition

A long time ago, in the small European village of Werther, candy-maker Gustav Nebel created his finest candy. He used the best ingredients – real butter, fresh cream, white and brown sugars, a pinch of salt and a lot of time - to create a treasure worthy of being wrapped in gold. Because they turned out especially well, they were named Werther’s Original in honor of the little village. Crafting this smooth, creamy caramel became a family tradition handed down through generations.

Today, people all around the world enjoy the unique taste of Werther’s Original.


International bestseller among Storck brands

Werther's Original is sold in more than 100 countries today, which makes them one of Storck's most widely distributed brands.

Werther's Original 2015: International bestseller among Storck brands


A No Sugar Added option

Sweet and creamy, and incredibly good: the classic caramel is now also available in No Sugar Added.


The popular brand that unites generations

Werther's Original conquers the hearts of consumers like no other – thanks to a successful cross-generational advertising campaign starring a grandfather and his grandson.


The invention

It happened in the little town of Werther, Germany in 1909. That is where confectioner Gustav Nebel created his most perfect candy at the peak of his career. He took fresh cream, real butter, refined white sugar, brown rock sugar, a pinch of salt and plenty of time to create the now globally famous Butter Candy.

Much has changed since then – and some things have stayed exactly the same as they've always been.

Werther's Original 1909: The invention